Food delivery service
Motick is a food delivery service app and website which delivers food to the users and also lets the users schedule their food on a regular basis and provides more information about the restaurant and the food so the users would get to know what suits their taste the best
My Role :
UX Designer
Duration :
February 2023 to March 2023
People don’t have food delivery app that lets them schedule food delivery on days of their choice and there is lack of information about the restaurants and the food on many food delivery websites
Problem :
Design an app that lets the users order their food and lets them schedule food delivery on days of their choice and also provide them more information about the restaurants and the food
Goal :
Target Audience :
People of all ages who use food delivery apps or websites
I used crazy eights to ideate and came up with ideas to address the pain points that i identified when i created my user personas and also addressed the pain points i found out during the competitive audit
Ideation
With the help of the paper wireframes that i made by ideating , i made the digital wireframes based on the paper wireframes for the food delivery service app
Digital wireframes
With the help of the digital wireframe , the low-fidelity prototype is made and here you can see the digital wireframes which are connected to one another with the flow lines and the link of the low-fidelity prototype is provided below
Low-Fidelity Prototype
Usability Study
Study Type
Unmoderated usability study
Location
India , Remote
Length
20-30 Minutes
Usability Study Findings
Only sign up page is available and there is no option to sign in
There is no option to sort the list of restaurants according to the user’s needs
Refining the design
Participants
5 participants
Based on the insights from the usability study , i have added a sign in option that the users needed
Mockups
Before Usability Study
After Usability Study
Before Usability Study
After Usability Study
With the help of the low-fidelity prototype , the high-fidelity prototype is made and here you can see the flow lines of the high-fidelity prototype and the link of the high-fidelity prototype is provided below
High-Fidelity Prototype
I would like to conduct another usability study to receive more feedback about the website and see what i can do to improve the user experience even more